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Vol. 1: Iss. 23 | The B# Newsletter | November 4, 2005
Publisher: MuBiz.com
http://www.MuBiz.com
Editor: Kenny Love
Primary Email: kennylove@...
Web Site Sign-Up: http://yahoogroups.com/group/BSharpNews
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Copyright © 2005 MuBiz.com All Rights Reserved
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"The B# Newsletter" is a FREE music industry
published by MuBiz.com. It is focused toward independent
musicians and recording artists. Its intent is to inform and
enlighten artists through articles, resources, products, and
services that will significantly enhance them in their music
careers. Additionally, it offers Op-Ed/Commentary on various
Music industry headline news.
"The B# Newsletter" is brought to you via email ONLY at your
request. We will never divulge, rent, sell, or utilize your
private Email address for any ulterior motive or purpose.
Your discreet privacy in becoming a subscriber is assured.
Please enjoy…
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IN THIS ISSUE…
I. "The Great CD Cover Mystery"
II. Must-Have Survival Products for Musicians
III. "Explosive CD $ales Tips: Volume I"
IV. Radio Promotion/Video Promotion/Press Publicity
V. Gig Promotion
VI. MuBiz.com Consulting
VII. MuBiz.com Services
VIII. CD Cover Concept Service
IX. More Vital Services for Musicians
X. Link to Us!
XI. Get HUGE Hits to Your Music Website
XII. MuBiz.com Website Co-Hosting
XIII. Help in Other Areas of Life
XIV. Need to Relax and Relieve some Stress?
XV. Advertising Space
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I. "The Great CD Cover Mystery"
By Kenny Love
Copyright © 2005 MuBiz.com All Rights Reserved
Storyline: A detective is hired to crack the great mystery on
why a band's CD is not selling.
____________________________________________________
Characters: Detective John Clark, Lead Singer Deb Turbulent,
Bassist Chris Jones, Guitarist Jeff Zane, Keyboardist Jay Davis,
Drummer Bill Webb
____________________________________________________
It was a sunny but cool Monday morning, about 10:30 a.m. I
had made it in late because, well, that isn't your business.
Anyway, I listened to Sherry, my receptionist, rag me about
being late after telling me that I had a couple of calls from a
dame that seemed quite upset that I was not here yet. After
this weekend, a dame was the last thing I needed to hear
from. But again, that isn't your affair either, is it?
Anyway, I had my feet propped up on the corner of my desk,
catching the sport scores from The Daily Grind in one hand
while alternating my other hand between a cigarette and a
nice cup of java that Sherry had poured me.
A couple of minutes later, I suddenly realized that this Monday
was not going to be like any other, because she walked in.
But, then again, so did they...immediately behind her.
She was one hell of a knockout...about five feet, eight inches
tall, with a page-boy haircut, a perfect height-to-weight
proportion, and a beauty complexion that made me want to
bask in island sun while sipping on coconut juice.
Deb Turbulent: Detective Clark, if you get in this late every
day, your weekly paycheck can't be all that great.
Detective Clark: And, who says I get a weekly paycheck, Ms...
Deb: I'm Deb Turbulent, but don't let the last name fool ya...
you'll find I'm really a kitten at heart.
Clark: Yeah, I'll bet. And, who are these fine looking upstanding
gentlemen with you?
Deb: These fellas are the members of my band. Say Hi, boys...
Half of them nodded while the other half grunted, although I
couldn't tell which half did which. I took this moment of brevity
to remove my feet from my desk and sit up straight so that I
could look like a Donald Trump employee as best I could. I also
had the distinct desire to check my Beretta .380 to make sure
it was loaded with silver bullets, as these guys looked like all
they needed was a full moon to start a deadly party.
Clark: So, Ms. Turbulent...fellas, feel free to have a seat...just
don't take it with you when you leave, please.
Chris Jones: Why, you think we thieves?
Jeff Zane: Yeah, you think we'd be in this dump if we thieves?
Clark: Fellas, I didn't mean to imply that...
Bill Webb: Yeah, yeah, yeah...let's get outa here, Deb.
Clark: Hey, hang on...let's start over, will ya?
I hadn't paid the car payment yet, and the electric bill was
also closing in fast. I couldn't really afford to lose these guys
if they turned out to be viable paying clients. They calmed
down a bit.
Clark: Okay, now what can I help you with?
Deb: Well, we're like, one of the hottest bands in town, but we
can't seem to sell many CDs anywhere.
Clark: Where have you been trying to sell them?
Jay Davis: Only about a million places.
Clark: Well, for now, just give me a few on your massive list.
Deb: On our website and at gigs, mainly. Oh, and we also have
a few copies in a couple of stores around town, but that means
nothing either.
Hmm...I pondered the situation for a moment...hot girl, and from
the attitudes, probably a kick-ass band too. Hmm...why wasn't
the music selling?
Clark: Got a copy of your CD with you?
Jay: Sure...we never leave home without it.
Clark: I believe that saying is trademarked already by
American Express?
Chris: So? We'll take it anyway!
I let that slide, with no response, as he did seem to be a 'take
all' kind of guy, if you know what I mean. Jay got up and walked
over to my desk while reaching in his pocket to withdraw a copy of
their CD. Well, I was seriously hoping that it was a CD.
And then, there it was...
I couldn't be for absolutely sure, because I hadn't, yet, heard
the music, but if the music was anything remotely like the CD
cover, these guys were in a lot of trouble. There they were...
with a hot CD titled, "Shock Syndrome," but they were just
sitting on a couch altogether, looking like they were watching
a repeat of Ted Koppel on Nightline. No emotion...not even an
attempt to play on what was, obviously, a great CD title just
begging to be acted out visually. Obvious to everyone...except
them.
Clark: Well now, ahem, tell you what-
Jay: Hey! Can you help us, man, or not?
Clark: I'll certainly give it my best shot.
Chris: Ah, this is a load of crap...he don't know nothin' 'bout
nothin'! Why we wastin' our time here?
He stood up and headed toward the door.
Deb: Obviously, you don't know Detective Clark's reputation,
Chris.
She got up, moved toward my desk, perched half a gluteus
maximums on its corner, then gave me a 45-degree stare that
would have Dracula checking his pulse.
Deb: Detective Clark is known for his great...results...aren't
you Detective Clark?
The words oozed from her pouty red lips with such sultriness, I
almost didn't hear the gulp in my throat. But, they did, and
laughed. Deb pulled $500 from her side pocket so quickly, it
would have made Batman jealous.
Deb: Here ya go, Detective...that ought to hold you for a
couple of days, won't it?
Clark: Sure, but how do I get in touch with you?
She was already heading toward the door, but paused to give
me a wry smile.
Deb: Don't worry...we'll be in touch with you. Let's go, boys.
Although I already felt I knew the reason for the CD's failure, to
earn the gracious bucks she has so easily bestowed upon me,
over the next couple of days, I contacted several music locals
to get their professional opinions.
I started with Bernie, owner of The Golden Eagle, which was
the current hottest live music spot in town. Next, I tarried on
down the way to Music Keys, the largest music retailer in our
area. And, just for good measure, I threw in a visit to KTUF,
the hottest area radio station and the leading music and arts
paper, The Entertainment Times.
Bernie said that, although Deb was the hottest thing since
Watermelon Kool-Aid, the rest of the guys didn't quite fare so
well in the looks department, particularly, sitting on that dull
gray couch on the CD cover.
Ted, owner of Music Keys, said pretty much the same, adding
that some customers couldn't tell if they were trying to appear
Gothic, or just plain trying to appear.
Cindy, Music Director for KTUF, and who I thought might be a
tad bit jealous of Deb said that, although her listeners couldn't
see the CD, and the single was doing fairly well on her station,
she thought that Deb might be throwing off the visual vibe. I
never did get that one.
Finally, April, Music Editor with Entertainment Times, said pretty
much what I had felt at the beginning...that the sales were
probably due to a conflicting title and image. She added that,
with a title such as "Shock Syndrome," there should have been
an obvious display of lightening or electricity all around the
group, or lightening or electricity appearing to strike the band
members as they stood in an open field on a dark night. I told
April that I, personally, thought that an appearance, whereby,
their hair stood on ends was a good idea, but April waved that
off as old-time. Oh, well...you can't win 'em all.
So, here I sit, a couple of days later, after just having spoken
with Deb, who is on her way in to get the verdict on the CD
cover. Hopefully, she won't take the news as grim, because
the cover is fixable (I think). Oh, I also graciously asked her
to leave the boys at home in the interest of our creating a
serious plan of execution. :-)
Detective John Clark, At Your Service, Anytime...
_________________
Now, if your CD isn't quite selling as well as you wish it could,
you could hire Detective Clark on the case to detect and
assess the problem. But, as you can see, he is awfully
expensive, and we also have suspicions regarding certain
elements of his character. So, as an alternative, you might
want to consider hiring MuBiz.com's CD Cover Concept Service
at http://www.MuBiz.com
As always, I welcome your comments regarding the subject
matter of this particular article. Please feel free to send them
to me at kennylove@...
If you, too, have questions regarding any aspect of the
Music industry and its related business, please feel free to
forward them to me for consideration of publication in an
upcoming B# Newsletter issue's Q&A section.
Additionally, I will post your website link in both the
newsletter, as well as to approximately 500 music
promotional lists, message boards and forums.
Note: Editors of other publications desiring to use this
article, please feel free to do so as long as you allow the
below "Editor's Note" to remain intact with the article.
_________________________________________
[---start---]
Editor's Note: Kenny Love is president of MuBiz.com, a radio
promotion and media publicity service that also provides
business and career services for musicians. See complete
details at http://www.myspace.com/kenlove
[---end---]
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Get a complete list of articles by checking the "Messages"
section in the B# Newsletter on Yahoo! Groups at
http://yahoogroups.com/group/BSharpNews
=====
Music Dish articles by Kenny Love:
http://www.musicdish.com/kennylove/
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II. Must-Have Survival Products for Musicians
http://www.MuBiz.com/mustsee.html
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III. "Explosive CD $ales Tips: Volume I"
Do you like the alternative, unique, 'think outside the box'
tips and inside information that are published in The B#
Newsletter? Then, be sure to pick up your copy of this new
report titled "Explosive CD $ales Tips: Volume I" that
contains similar new tips and info. And, one of the best
things about this report, is that it is only $19.95!
And, I have so much confidence in this report helping you
dramatically increase your CD sales even more so, that I am
offering a 12-month unconditional money-back guarantee on
it...no questions asked. Get complete info at
http://www.MuBiz.com/cdslstps-info.html
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IV. Radio Promotion/Video Promotion/Press Publicity
Don't fear radio promotion, video promotion and media
publicity simply because you believe it is too expensive. As
opposed to many promoters or publicists, MuBiz.com provides
all three of these services for one low price (only $175 per
week). And, currently, we are offering a "Buy 5, Get 3 Free"
discount, whereby, you pay for five weeks consecutively, and
we add three weeks, at no charge to you. So, check out the
["Radio Airplay/Press Coverage"] link on the MuBiz.com home
page.
( http://www.MuBiz.com/services.html#RECORD_PROMOTION )
Also, see what our clients are saying about our radio
promotion and print publicity results with MuBiz.com at
http://www.MuBiz.com/tstimnls.html
And, read what fellow B# Newsletters have to say about it at
http://www.MuBiz.com/writetst.html
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V. Gig Promotion
Need to get more people out to your shows, or need to
increase your CD sales at your shows? What artist doesn't,
right? Well, check out our ["Gig Promotion"] link on the
MuBiz.com home page ( http://www.MuBiz.com/GigPromo.html ).
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VI. MuBiz.com Consulting
Don't have time or money to waste, and would like to be
certain that you are going in the right direction with your
new music release? Then, why not check out our ["MuBiz
Consulting service (#5)"]
http://www.MuBiz.com/services.html#MUSICIAN'S_BUSINESS
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VII. MuBiz.com Services
MuBiz.com provides many additional music business and
career resources that can benefit your music career.
To review our complete service listing, please click on our
"book cover" logo on our home page, as well as review our
various links within the table on our home page at
http://www.MuBiz.com/services.html#MUSICIAN'S_BUSINESS
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VIII. CD Cover Concept Service
Let's face it...if you take a look at most artists' CD
covers today, they are nothing more than boring straight-shot
poses. Uhhh! Put your CD's "selling" mode into effect
visually before it is even heard. Make potential music buyers
stop and do a 'double-take' when you utilize MuBiz.com's CD
Cover Visual Concept service. More details at the below link:
http://www.MuBiz.com/services.html#CD_COVER
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IX. More Vital Services for Musicians
http://www.MuBiz.com/OnlineGigs.html
http://www.MuBiz.com/MusicHosting.html
http://www.MuBiz.com/IBM.html
http://www.indiebible.com/mb/
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X. Link to Us!
If your music-related site is one that musicians find to be
a valuable resource, why not consider trading links with
MuBiz.com? Please see our link page at
http://www.MuBiz.com/links.html The link page is also
accessible from our site's home page. Send your link request
to kennylove@...
By the same token, if your music-related business provides a
product or service to musicians, and you have an affiliate or
reseller program available, please inform us so that we can
consider signing up for it as well.
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XI. Get HUGE Hits to Your Music Website
http://www.MuBiz.com/viralmusic.html
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XII. MuBiz.com Website Co-Hosting
http://www.MuBiz.com/NoWebsite.html
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XIII. Help in Other Areas of Life
http://www.mubiz.com/marketplace.html
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XIV. Need to Relax and Relieve some Stress?
http://www.MuBiz.com/BHRdoAds.html
"Nightmare on L Street"
http://www.MuBiz.com/nightmare.html
Scary Review 1
http://www.musicdish.com/mag/index.php3?id=2132
Scary Review 2
http://www.musicdish.com/mag/index.php3?id=4780
"Attack of the Killer Musicians!"
http://www.musicdish.com/mag/index.php3?id=4525
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XV. [---Advertising Space---]
Advertise your Music-related business, product or service in
this space for only $10.
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Also, if you are aware of any fellow independent musicians
and recording artists who might benefit from this newsletter,
why not inform them about it? Or better yet, why not forward
them a copy of this edition for them to preview?
Thank you for reading us...until next time…
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Vol. 1: Iss. 23 | The B# Newsletter | November 4, 2005
Publisher: MuBiz.com
http://www.MuBiz.com
Editor: Kenny Love
Primary Email: kennylove@...
Web Site Sign-Up: http://yahoogroups.com/group/BSharpNews
Email Subscribe: BSharpNews-subscribe@yahoogroups.com
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Copyright © 2005 MuBiz.com All Rights Reserved
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